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For retail buyers, Christmas isn’t a season; it’s a year-round commercial engine. This roadmap aligns the retail planning cycle with negotiation seasonality, highlighting where negotiation adds value and how timely strategic support transforms pressure into performance.
Every interaction shapes the broader negotiation outcome. Overlooking this risks leaving value on the table. No matter where you are in the retail or negotiation cycle, treat every exchange strategically. When the stakes are high, The Gap Partnership is here to support you with expert negotiation insight and guidance.
Kat Krakowiak
The Gap Partnership