Commercial resilience: Negotiating to stay ahead

Today’s negotiators are operating under intense pressure. Geopolitical disruption continues to affect global supply chains, driving uncertainty and risk into even the most established trading relationships. Margin pressure is relentless, with heightened pricing resistance from customers and partners alike. At the same time, internal misalignment across functions can quietly undermine even well‑intended commercial strategies, leaving teams exposed at the negotiating table.

In this session, we’ll explore:

• How value is often lost before negotiations officially start - through assumptions, missed signals and a lack of shared understanding
• The moments where power and leverage are most commonly misread or overlooked, and why preparation for the negotiations that matter most has become a critical source of competitive advantage.

By attending, you’ll gain:

• A clearer understanding of which negotiations are genuinely at risk and why
• A more structured, disciplined approach to preparing for complex commercial discussions
• An understanding of why building stronger internal alignment ahead of key external engagements can ensure your organisation shows up with clarity, confidence and intent when it matters most.